Do you have a blog that you want to monetize with Google AdSense? If yes, then you might be wondering how to get your site approved by Google and start earning from your content. Google AdSense is one of the most popular and lucrative ways to monetize your blog, but it is not easy to get approved. Google has strict policies and requirements that you need to follow to get your site accepted and avoid getting banned.
In this article, I will share with you the roadmap to Google AdSense approval in 2023, based on the latest information and best practices. I will also show you some tips and tricks to optimize your site for AdSense and increase your earnings. By following this guide, you will be able to get your site approved by Google AdSense on the first attempt and maximize your blog’s profitability.
What is Google AdSense and How Does It Work?
Google AdSense is a program that allows you to display ads on your website or blog and earn money when your visitors click on them. Google AdSense is part of Google’s advertising network, which means that Google will automatically select and show ads that are relevant to your content and audience. You don’t need to worry about finding advertisers or managing ads. Google will handle everything for you and pay you a share of the revenue generated by the ads.
Google AdSense works on a cost-per-click (CPC) basis, which means that you get paid every time someone clicks on an ad on your site. The amount you earn per click depends on various factors, such as the type of ad, the topic of your content, the location of your visitors, and the quality of your traffic. Google does not disclose the exact formula for calculating the CPC, but you can use tools like Google Keyword Planner or Ubersuggest to get an estimate of the average CPC for your niche.
Google AdSense also offers other types of ads, such as cost-per-thousand-impressions (CPM) ads, which pay you based on the number of times the ads are viewed, and cost-per-action (CPA) ads, which pay you when someone performs a specific action after clicking on the ad, such as signing up for a newsletter or buying a product. However, these types of ads are less common and require higher traffic and conversion rates to be profitable.
Why Should You Use Google AdSense to Monetize Your Blog?
Google AdSense is one of the best ways to monetize your blog for several reasons:
- It is free and easy to use. You don’t need any technical skills or upfront investment to start using Google AdSense. All you need is a Google account and a website or blog that meets the eligibility requirements.
- It is flexible and customizable. You can choose from various ad formats, sizes, colors, and placements to suit your site’s design and layout. You can also use responsive ads that automatically adjust to different screen sizes and devices. You can also control the types of ads that appear on your site and block any unwanted or inappropriate ads.
- It is reliable and secure. Google AdSense is a trusted and reputable program that has been around for over 20 years. Google pays you on time and in full every month, as long as you reach the minimum payment threshold of $100. Google also protects your site and your visitors from malicious or fraudulent ads and activities.
- It is scalable and profitable. Google AdSense has a huge and diverse network of advertisers that cover almost every niche and industry. This means that you can always find relevant and high-quality ads for your content and audience. Google AdSense also has a high fill rate, which means that you will rarely see empty ad spaces on your site. Google AdSense can help you generate a steady and passive income from your blog, as long as you have consistent and quality traffic.
How to Get Google AdSense Approval: Ultimate Guide (2023)
Getting Google AdSense approval is not as easy as it used to be. Google has become more strict and selective in approving new sites, especially in 2023, due to the increased competition and fraud in the online advertising industry. Google wants to ensure that its advertisers get the best value and results from their ads and that its users get the best experience and satisfaction from the sites they visit.
Therefore, Google has a set of policies and guidelines that you need to follow to get your site approved by Google AdSense. These policies and guidelines cover various aspects of your site, such as the content, the design, the traffic, the privacy, and the compliance with the laws and regulations of your country. If you fail to meet any of these requirements, your site will be rejected or disapproved by Google AdSense.
To help you get Google AdSense approval in 2023, I have created a checklist of the most important and updated requirements that you need to fulfill before applying for Google AdSense. By following this checklist, you will be able to prepare your site for Google AdSense and increase your chances of getting approved on the first attempt.
1. Ensure your site is compatible with Google AdSense
The first and foremost requirement for Google AdSense approval is that your site must be compatible with Google AdSense. This means that your site must meet the following criteria:
- Your site must be live and accessible. You cannot apply for Google AdSense with a site that is under construction, offline, or password-protected. Your site must be fully functional and available to the public.
- Your site must have a top-level domain (TLD). You cannot apply for Google AdSense with a site that has a subdomain, such as example.blogspot.com or example.wordpress.com. You must have your domain name, such as example.com or example.net. You can buy a domain name from various domain registrars, such as GoDaddy, Namecheap, or Google Domains. You can also get a free domain name from some web hosting providers, such as Bluehost, HostGator, or SiteGround.
- Your site must have a custom email address. You cannot apply for Google AdSense with a generic email address, such as [email protected] or [email protected]. You must have a custom email address that matches your domain name, such as [email protected]. You can create a custom email address from your web hosting provider or Google Workspace.
- Your site must have a minimum age. You cannot apply for Google AdSense with a site that is too new or too young. Your site must have a minimum age of 6 months in some regions, such as China and India, or 3 months in other regions, such as the US and the UK. This ensures that your site has enough content and traffic to be eligible for Google AdSense.
- Your site must have enough content. You cannot apply for Google AdSense with a site that has too little or too thin content. Your site must have enough content to provide value and information to your visitors and to show Google that your site is relevant and useful. There is no exact number of pages or posts that you need to have on your site, but a general rule of thumb is to have at least 15 to 20 pages or posts, each with at least 500 to 1000 words of original and quality content.
2. Ensure your content complies with Google AdSense policies
The second and most crucial requirement for Google AdSense approval is that your content must comply with Google AdSense policies. These policies are designed to protect the interests and expectations of Google, its advertisers, and its users. If your content violates any of these policies, your site will be rejected or disapproved by Google AdSense.
Google AdSense policies cover various aspects of your content, such as the quality, originality, relevance, accuracy, appropriateness, and legality. Here are some of the most important policies that you need to follow to get Google AdSense approval:
- Your content must be original and unique. You cannot apply for Google AdSense with a site that has copied, duplicated, or plagiarized content from other sources. Your content must be your creation and expression, and you must have the rights and permissions to use any content that is not yours, such as images, videos, music, or quotes. You can use tools like Copyscape or Grammarly to check your content for plagiarism and originality.
- Your content must be relevant and useful. You cannot apply for Google AdSense with a site that has irrelevant, outdated, or misleading content. Your content must be related to the topic and purpose of your site, and it must provide value and information to your visitors. Your content must also be accurate and factual, and you must cite and reference any sources that you use to support your claims and arguments. You can use tools like Google Trends or Ubersuggest to find relevant and trending topics for your content.
- Your content must be appropriate and safe. You cannot apply for Google AdSense with a site that has inappropriate, offensive, or harmful content. Your content must not contain or promote any of the following:
- Adults or sexually explicit content, such as nudity, pornography, erotica, or sexual services.
- Violent or graphic content, such as gore, blood, torture, or abuse.
- Hate speech or discriminatory content, such as racism, sexism, homophobia, or bigotry.
- Illegal or unethical content, such as drugs, weapons, gambling, hacking, or piracy.
- Dangerous or deceptive content, such as malware, phishing, scams, or fraud.
- Your content must be compliant with the laws and regulations of your country. You cannot apply for Google AdSense with a site that has content that is illegal or prohibited in your country. Your content must respect and follow the laws and regulations of your country, such as intellectual property rights, privacy rights, and the consumer rights of your visitors. You must also comply with the Google AdSense program policies and terms and conditions, which you can find [here]. You must also display a privacy policy and a disclaimer on your site, which you can create using tools like [Privacy Policy Generator] or [Disclaimer Generator].
3. Ensure your site has a clear and user-friendly design
The third requirement for Google AdSense approval is that your site must have a clear and user-friendly design. This means that your site must meet the following criteria:
- Your site must have a clear and consistent layout. You cannot apply for Google AdSense with a site that has a cluttered, confusing, or inconsistent layout. Your site must have a clear and consistent layout that makes it easy for your visitors to navigate and find what they are looking for. Your site must have a clear and visible header, footer, sidebar, and menu, and a well-organized and structured content area. You can use tools like WordPress, Wix, or Squarespace to create a professional and attractive layout for your site.
- Your site must have a fast and responsive performance. You cannot apply for Google AdSense with a site that has a slow, laggy, or unresponsive performance. Your site must have a fast and responsive performance that makes it enjoyable and satisfying for your visitors to use. Your site must load quickly and smoothly, and it must adapt to different screen sizes and devices. You can use tools like Google PageSpeed Insights, GTmetrix, or Pingdom to test and improve your site’s performance.
- Your site must have a minimal and appropriate use of ads. You cannot apply for Google AdSense with a site that has too many or too intrusive ads. Your site must have a minimal and appropriate use of ads that does not interfere with your content or your visitors’ experience. Your site must not have any ads that are irrelevant, misleading, or harmful, or that cover or hide your content or navigation. You must also remove any ads from other networks or programs that are incompatible or competitive with Google AdSense, such as pop-ups, pop-unders, or interstitials.
4. Ensure your site has enough and quality traffic
The fourth requirement for Google AdSense approval is that your site must have enough quality traffic. This means that your site must meet the following criteria:
- Your site must have enough traffic. You cannot apply for Google AdSense with a site that has too little or no traffic. Your site must have enough traffic to show Google that your site is popular and valuable and that it can generate enough impressions and clicks for the ads. There is no exact number of visitors or pageviews that you need to have on your site, but a general rule of thumb is to have at least 100 to 200 visitors or 300 to 500 pageviews per day.
- Your site must have quality traffic. You cannot apply for Google AdSense with a site that has low-quality or invalid traffic. Your site must have quality traffic that comes from legitimate and organic sources, such as search engines, social media, or referrals. Your site must not have any traffic that comes from artificial or fraudulent sources, such as bots, proxies, or paid services. You can use tools like Google Analytics, Google Search Console, or SEMrush to track and analyze your site’s traffic.
How to Apply for Google AdSense: Step-by-Step Guide (2023)
Once you have prepared your site for Google AdSense and met all the requirements, you can apply for Google AdSense and start the approval process. The approval process consists of two steps: the site review and the ad code implementation. Here is a step-by-step guide on how to apply for Google AdSense in 2023:
Step 1: Sign up for Google AdSense
The first step is to sign up for Google AdSense and create your account. To do this, you need to follow these steps:
- Go to the [Google AdSense website] and click on the “Get started” button.
- Enter your website URL, your email address, and your country or region, and click on the “Save and continue” button.
- Sign in with your Google account or create a new one if you don’t have one already.
- Review and accept the Google AdSense terms and conditions, and click on the “Create account” button.
Step 2: Verify your phone number and your identity
The second step is to verify your phone number and your identity, which are required for security and payment purposes. To do this, you need to follow these steps:
- Go to your Google AdSense dashboard and click on the “Verify phone number” button.
- Enter your phone number choose whether you want to receive a verification code by text message or by voice call, and click on the “Send verification code” button.
- Enter the verification code that you received on your phone, and click on the “Submit” button.
- Go to your Google AdSense dashboard and click on the “Verify identity” button.
- Upload a clear and valid photo or scan of your government-issued ID, such as your passport, driver’s license, or national ID card, and click on the “Submit” button.
Step 3: Connect your site to Google AdSense
The third step is to connect your site to Google AdSense, which allows Google to access and review your site. To do this, you need to follow these steps:
- Go to your Google AdSense dashboard and click on the “Sites” tab.
- Click on the “Add site” button enter your website URL, and click on the “Next” button.
- Copy the code snippet that Google provides you, and paste it into the <head> section of your site’s HTML code, and click on the “Done” button.
- Wait for Google to verify that you have added the code correctly, and click on the “Ready to verify” button.
Step 4: Wait for Google to review your site
The fourth step is to wait for Google to review your site, which can take up to 2 weeks. During this time, Google will check your site for compliance with its policies and requirements, and decide whether to approve or reject your site. You will receive an email notification from Google once the review is completed. You can also check the status of your site on your Google AdSense dashboard.
If your site is approved, you will see a message that says “Your site is ready to show ads”. You can then proceed to the next step and start showing ads on your site.
If your site is rejected, you will see a message that says “Your site isn’t ready to show ads”. You will also see the reason why your site was rejected, and some suggestions on how to fix the issue and reapply. You can then make the necessary changes to your site and reapply for Google AdSense.
Step 5: Create and place ads on your site
The fifth and final step is to create and place ads on your site, which will allow you to start earning money from your content. To do this, you need to follow these steps:
- Go to your Google AdSense dashboard and click on the “Ads” tab.
- Click on the “By ad unit” option and choose the type of ad that you want to create, such as display ads, in-feed ads, or in-article ads.
- Customize the size, style, and format of your ad, and click on the “Create” button.
- Copy the code snippet that Google provides you, and paste it into the HTML code of your site where you want the ad to appear.
- Repeat the process for each ad that you want to create and place on your site.
You can also use the “Auto ads” option, which allows Google to automatically select and place the best ads for your site, based on your content and layout. To use this option, you need to follow these steps:
- Go to your Google AdSense dashboard and click on the “Ads” tab.
- Click on the “By site” option choose the site that you want to enable auto ads for, and click on the “Edit” button.
- Turn on the “Auto ads” toggle and choose the types of ads that you want to allow on your site, such as text and display ads, matched content ads, or anchor ads.
- Copy the code snippet that Google provides you, and paste it into the <head> section of your site’s HTML code, and click on the “Apply to site” button.
How to Optimize Your Site for Google AdSense: Tips and Tricks (2023)
Getting Google AdSense approval is not the end of the journey. It is just the beginning of a long and rewarding relationship with Google and its advertisers. To make the most out of Google AdSense and maximize your blog’s profitability, you need to optimize your site for Google AdSense and increase your earnings. Here are some tips and tricks on how to optimize your site for Google AdSense in 2023:
- Experiment with different ad formats, sizes, colors, and placements. You can use the “Ad Review Center” and the “Experiments” features on your Google AdSense dashboard to test and compare different ad options and see which ones perform better and generate more revenue for your site. You can also use tools like Google Optimize or Google Tag Manager to run A/B tests and optimize your site for conversions.
- Use responsive and native ads. Responsive ads are ads that automatically adjust to different screen sizes and devices, which can improve your site’s user experience and ad performance. Native ads are ads that blend in with your site’s content and design, which can increase your site’s credibility and ad engagement. You can use the “Responsive display ads” and the “In-feed ads” or “In-article ads” options on your Google AdSense dashboard to create responsive and native ads for your site. You can also use the “Auto ads” option to let Google choose the best responsive and native ads for your site.
- Use matched content ads. Matched content ads are ads that show relevant and related content from your site or from other sites that use Google AdSense. These ads can help you increase your site’s engagement, retention, and revenue by providing your visitors with more content options and recommendations. You can use the “Matched content” option on your Google AdSense dashboard to create matched content ads for your site. However, this option is only available for sites that meet the minimum requirements for traffic volume and number of unique pages.
- Use link units. Link units are ads that show a list of topics that are related to your site’s content. When your visitors click on a topic, they will see a page of ads that are relevant to that topic. These ads can help you increase your site’s click-through rate and revenue by providing your visitors with more ad choices and opportunities. You can use the “Link ads” option on your Google AdSense dashboard to create link units for your site.
- Use page-level ads. Page-level ads are ads that show on specific pages or sections of your site, such as the home page, the category page, or the post page. These ads can help you increase your site’s ad coverage and revenue by showing ads that are tailored to the content and context of each page. You can use the “Page-level ads” option on your Google AdSense dashboard to create page-level ads for your site.
- Optimize your site for mobile devices. Mobile devices are becoming more and more popular and dominant in the online world, which means that you need to optimize your site for mobile devices to reach and satisfy your mobile visitors and increase your mobile ad revenue. You can use the following tips to optimize your site for mobile devices:
- Use a mobile-friendly and responsive theme or template for your site, which can adapt to different screen sizes and devices. You can use tools like Google Mobile-Friendly Test or Google Web. dev to check and improve your site’s mobile-friendliness.
- Use AMP (Accelerated Mobile Pages) for your site, which can make your site load faster and smoother on mobile devices. You can use tools like AMP Plugin for WordPress or AMP for Wix to enable AMP for your site.
- Use responsive and native ads for your site, which can fit and blend in with your site’s mobile layout and design. You can use the “Responsive display ads” and the “In-feed ads” or “In-article ads” options on your Google AdSense dashboard to create responsive and native ads for your site.
- Use anchor or vignette ads for your site, which are page-level ads that show at the bottom or the top of your site’s mobile screen. These ads can help you increase your site’s mobile ad visibility and revenue by showing ads that are easy to notice and access. You can use the “Anchor ads” or “Vignette ads” options on your Google AdSense dashboard to create anchor or vignette ads for your site.
- Optimize your site for SEO (Search Engine Optimization). SEO is the process of improving your site’s ranking and visibility on search engines, such as Google, Bing, or Yahoo. SEO can help you increase your site’s organic traffic and revenue by attracting more visitors who are interested and relevant to your site’s content and niche. You can use the following tips to optimize your site for SEO:
- Use keywords and phrases that are relevant and popular in your niche and industry. You can use tools like Google Keyword Planner, Ubersuggest, or SEMrush to find and analyze the best keywords and phrases for your site.
- Use titles and headings that are catchy and descriptive. You can use tools like CoSchedule Headline Analyzer or Sharethrough Headline Analyzer to create and improve your titles and headings.
- Use meta tags and descriptions that are concise and informative. You can use tools like Yoast SEO or Rank Math to create and optimize your meta tags and descriptions.
- Use images and videos that are relevant and engaging. You can use tools like Canva or Pixabay to create and find free and high-quality images and videos for your site.
- Use links and backlinks that are relevant and authoritative. You can use tools like Moz Link Explorer or Ahrefs Backlink Checker to find and analyze the best links and backlinks for your site.
- Optimize your site for user experience (UX). UX is the process of improving your site’s usability and satisfaction for your visitors, which can affect your site’s engagement, retention, and revenue. You can use the following tips to optimize your site for UX:
- Use a clear and consistent layout and navigation for your site, which can make it easy for your visitors to find and access your content and features. You can use tools like WordPress, Wix, or Squarespace to create a professional and attractive layout and navigation for your site.
- Use a fast and responsive performance for your site, which can make it enjoyable and satisfying for your visitors to use. You can use tools like Google PageSpeed Insights, GTmetrix, or Pingdom to test and improve your site’s performance.
- Use a minimal and appropriate use of ads for your site, which can make it comfortable and pleasant for your visitors to view. You can use tools like Google AdSense dashboard, Google Optimize, or Google Tag Manager to test and optimize your site’s ad placement and performance.
- Use a clear and visible privacy policy and disclaimer for your site, which can make it trustworthy and credible for your visitors to visit. You can use tools like Privacy Policy Generator or Disclaimer Generator to create a privacy policy and a disclaimer for your site.
FAQ
Q: How much can I earn from Google AdSense?
A: The amount you can earn from Google AdSense depends on various factors, such as the type, size, and placement of the ads, the topic and niche of your content, the location and behavior of your visitors, and the quality and quantity of your traffic. There is no fixed or guaranteed amount that you can earn from Google AdSense, but you can use tools like Google AdSense Calculator or Google AdSense Revenue Calculator to estimate your potential earnings from Google AdSense.
Q: How can I get paid from Google AdSense?
A: To get paid from Google AdSense, you need to reach the minimum payment threshold of $100, and you need to provide your payment details and preferences on your Google AdSense dashboard. You can choose from various payment methods, such as bank transfer, wire transfer, check, or Western Union, depending on your country and currency. You can also choose the payment schedule, such as monthly or quarterly, depending on your preference. Google will pay you on time and in full every month, as long as you meet the payment requirements and follow the payment policies.
Q: How can I avoid getting banned from Google AdSense?
A: To avoid getting banned from Google AdSense, you need to follow the Google AdSense policies and terms and conditions, which you can find [here]. You also need to avoid any activities or practices that are against the Google AdSense rules and regulations, such as:
- Clicking on your ads or asking others to click on your ads.
- Using artificial or fraudulent methods to generate traffic or clicks, such as bots, proxies, or paid services.
- Modifying or manipulating the Google AdSense code or the ad behavior.
- Displaying or promoting any content or ads that are inappropriate, offensive, or harmful, or that violate the laws and regulations of your country.
- Using multiple Google AdSense accounts or sites for the same purpose or content.
If you violate any of these rules or regulations, Google will warn you or suspend you from Google AdSense, or in some cases, ban you permanently from Google AdSense. If you get banned from Google AdSense, you will lose all your earnings and your access to Google AdSense, and you will not be able to reapply for Google AdSense. Therefore, you need to be careful and responsible when using Google AdSense, and always follow the Google AdSense guidelines and best practices.